BIA, an American rapper, has recently released a music video for her latest track "I'M THAT BI**H" featuring Timbaland. The creative visual was directed by Mike Ho and produced in IMAX, showcasing the Boston-bred rapper sporting chrome looks and impressive dance moves with a lively troupe of dancers.
The song pays homage to Missy Elliott's 1999 classic record "She's a Bi**h" in sound and style, with BIA reflecting the same confident, rebellious spirit as the original track through colorful wordplay and bossy declarations. The music video channels Missy Elliott's signature futuristic style from her own videos.
BIA expressed her gratitude for both Timbaland and Missy on Instagram, thanking them for opening doors for artists like her in the culture.
"I'M THAT BI**H" follows BIA's first solo track of 2023, "SIXTEEN," which was released earlier this month. Although the rapper has not set an official release date, the two songs suggest a complete project, which BIA confirms is finished.
BIA's last project was the deluxe edition of 2020's "FOR CERTAIN," featuring Lil Jon, Sevyn Streeter, Nicki Minaj, and more. BIA signed a new record deal with Epic Records in early 2020, and "Whole Lotta Money," the EP's lead single, was later released as a remix featuring Nicki Minaj and reached the top 20 of the Billboard Hot 100.
Born on August 16, 1990, BIA debuted on the Oxygen reality television show "Sisterhood of Hip Hop" and signed to Pharrell's I Am Other record label in partnership with RCA Records in 2014. Her first EP, "Nice Girls Finish Last: Cuidado," was released in 2018. She is best known for featuring on J Balvin's 2016 single "Safari" and Russ's "Best on Earth" in 2019.
